He aha te mea nui o te ao.
He tāngata, he tāngata, he tāngata
What is the most important thing in the world?
It is people, it is people, it is people.

Te Aho Tāmaka is a New Zealand-first initiative that celebrates accomplished leaders from Manawatū who are recognised by the community, proud of their Manawatū roots and who are creating a legacy through their work in business, sport, community or by contributing to our people and places.


Why is Te Aho Tāmaka important?

Manawatū is a region rich with creativity, innovation and talented people who are making their mark on the world. We are building a network of strong advocates and leaders who foster pride in our region, and who will connect, develop and grow our future leaders.

This is the story of Manawatū through our people. Let us honour our past, celebrate our present and inspire our future. Te Aho Tāmaka is brought to you by the Central Economic Development Agency (CEDA)  and will continue to develop and grow with our leaders and district. Our programme celebrates the success of Manawatū’s great achievers and enhances their engagement with the local community by supporting events, initiatives and providing leadership opportunities.

Te Aho Tāmaka

The visual meaning of Te Aho Tāmaka is a round cord plaited with four or more strands, the symbolic meaning behind Te Aho Tāmaka is represented by the four pillars below.


Connection to the region and the people. Creating a history and future of knowledge, expertise and learning.


Celebrate both individual and collective success.


To empower, enable or endorse.


Influence for growth development innovation and direction forward.

For further information about Te Aho Tāmaka, please contact leaders@ceda.nz